Is anyone else finding conversions more expensive at the weekend?
On my best ongoing £1 a day ad I have been getting £0.04 conversions pretty consistently this week, but Saturday so far they have doubled to £0.08.
I'm wondering if when I release on a Friday I should use the weekend for lower budget testing of different ads, and then ramp up the spend on the Monday for a few days to really push the traffic for the algorithm, then taper down.
Anyone tried this?
On my best ongoing £1 a day ad I have been getting £0.04 conversions pretty consistently this week, but Saturday so far they have doubled to £0.08.
I'm wondering if when I release on a Friday I should use the weekend for lower budget testing of different ads, and then ramp up the spend on the Monday for a few days to really push the traffic for the algorithm, then taper down.
Anyone tried this?
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