Announcement

Collapse
No announcement yet.

Hypeddit Spotify Link vs Direct to Spotify

Collapse
X
 
  • Filter
  • Time
  • Show
Clear All
new posts

  • Hypeddit Spotify Link vs Direct to Spotify

    Hey guys, sorry if this question has been asked here before, but we're running ad campaigns for a new single and the ads link to Hypeddit. Our hypeddit page only has a link to Spotify because that's what we're focusing on, and we have the Pixel setup for proper tracking. The Hypeddit page shows us that 10% of ad link clicks actually click the Spotify link. Would it be beneficial for us to just scrap the Hypeddit page and have the FB ad link directly to our single on Spotify - ie. cutting out this 10% filter?

    Thanks

  • #2
    Originally posted by khorneflakes View Post
    Hey guys, sorry if this question has been asked here before, but we're running ad campaigns for a new single and the ads link to Hypeddit. Our hypeddit page only has a link to Spotify because that's what we're focusing on, and we have the Pixel setup for proper tracking. The Hypeddit page shows us that 10% of ad link clicks actually click the Spotify link. Would it be beneficial for us to just scrap the Hypeddit page and have the FB ad link directly to our single on Spotify - ie. cutting out this 10% filter?

    Thanks
    The problem is that if you skip the Hypeddit page you won't be able to use Pixel tracking and conversion campaigns. The issue with that is traffic link click campaigns almost never work on FB ads. Since the CTR of the page is only 10% you may want to look at the countries you're targeting and consider removing cheap countries that are blowing the budget.

    Comment


    • #3
      Thanks Andrew. We tried running it direct to Sportify for a couple days during our 2 week campaign and performance of the ad really tanked for those 2 days. Interesting insight regarding CTR, we'll play with that on our next campaign.

      Thanks again!

      Comment

      Working...
      X